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It looks like Kimora Lee Simmons has partnered up with Forever 21 for the return of her iconic fashion brand Baby Phat. The big box retailer has been posting hints that the line will be hitting their shelves on Friday.

Last month Baby Phat’s official Instagram posted its own teaser telling shoppers to get ready for Summer 2019.


Simmons told Bloomberg back in March that a re-launch was coming and that her daughters Ming and Aoki Lee would be helping her run the company. The brand was originally launched in 1998 by the designer and her then-husband Russell Simmons.

Some fans are already, with no shame, planning their weekend around a shopping trip to the teen-focused store.

TELL US: Will you be in line?

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